In today's episode of the Side Hustle to Six Figure Podcast, host, Chontelle Fossey is diving into the journey of turning inconsistent sales into steady, reliable 10K months. Whether you're feeling overwhelmed by the myriad tasks of running your e-commerce store or you're unsure where to focus your efforts, this episode is for you.
Episode Highlights:
- The E-Commerce Journey: Discover why running an e-commerce store can feel like having a baby – full of challenges and without a manual.
- Identifying the Problem: Many store owners are busy but still struggle to achieve consistent sales. Learn why this happens and how to overcome it.
- The Four Key Stages: Awareness, Attraction, Connection, and Loyalty – understand these stages and identify where your business currently stands.
- Actionable Insights: Get a checklist to determine your current stage and practical steps to strengthen it before moving on to the next.
- Focused Growth: Understand the importance of mastering one area at a time for faster and more sustainable growth.
- Real-Life Strategies: Learn about specific strategies for each stage, including content strategy, traffic generation, website optimization, and building customer loyalty.
Key Takeaways:
- Awareness Stage: Aim to reach 100,000 people monthly across social platforms.
- Attraction Stage: Ensure you get at least 100 daily website visitors or have an email list of over 1,000 subscribers.
- Connection Stage: Work on increasing your conversion rate to industry standards (typically 1-2%).
- Loyalty Stage: Strive for a returning customer rate of 30% or below to maintain growth momentum.
Resource Episodes:
Find the following podcast episodes referenced here: Chontelle Fossey - Side Hustle to Six Figures
- [Episode 5]: Deep Dive into Traffic Strategies
- [Episode 7]: Turning Website Visitors into Buyers
- [Episode 8]: How to Get Your First or Next 10 Sales
Join the Conversation:
- Facebook Group: Connect with fellow side hustlers in our Facebook group, Side Hustle to Six Figures.
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